01Visitor questions
Identify the recurring questions about your services, products or buying process and write clear answers customers can use.
02Guided enquiries
Outline a short conversation that collects the details your team needs without making visitors repeat themselves.
03Human handoff
Define the questions that need a person, who should receive them and what happens outside your team’s working hours.
04Conversation review
Use the questions customers ask to improve the support content, routing and wider website experience.